Swedish Style expands business opportunities in Tokyo 2026
Swedish design will gain an even stronger presence in Japan as Swedish Style returns to DesignArt Tokyo in the fall of 2026.
Date
30 Oct, 2026
Location
Tokyo
Between October 30 to November 8, 2026, a comprehensive and strategic export promoting program is planned by the Swedish Institute and Svensk Form, in cooperation with Team Sweden actors including Business Sweden, the Swedish Chamber of Commerce and the Embassy of Sweden in Japan.
Swedish Style gives Swedish design companies an opportunity to collectively gain presence during DesignArt Tokyo and, besides the festival itself, several arrangements will take place, ranging from match making opportunities, networking events, and a pop-up shop with Swedish companies at the Conran Shop in Tokyo.
Annual presence at DesignArt is essential for building long-term Swedish-Japanese partnerships, and Swedish Style is an important platform for strengthening Sweden’s position and expanding trade with Japan.
The festival estimates 250 000 visitors across over 90 venues across the city.