Growth Programme

Growth Programme: Export Ready

Do you want to maximise your company's potential and launch your offering internationally? Register your interest in Export Ready, a growth programme designed to prepare your business for international expansion.

Date

17 Sep, 2026

Location

Gothenburg

Register Interest

Export Ready combines group inspiration sessions with individual coaching through four effective steps. The programme helps you prioritise markets and customers, develop your business concept, and validate your offering in two selected export markets.

Four Effective Steps

1. Group Workshop

  • Advisors from Business Sweden and Almi will explain how to:

  • Prioritise export markets that offer the fastest route to export sales

  • Identify customer segments that will benefit most from your offering in selected markets

  • Adapt your value proposition and packaging to strengthen competitiveness

  • Develop an international business case to support successful international growth

2. Individual Advisory and Coaching

Business Sweden's international business advisors will help you:

  • Apply Business Sweden's tools and methodologies to the areas covered during the workshop

  • Develop decision-making material and a business concept tailored to your company

  • Create an initial sustainability plan with support from Almi, based on ISO 26000 and the UN Sustainable Development Goals (Agenda 2030)

3. Validation in Two Export Markets
Your offering will be tested in up to two export markets. The validation is carried out by Business Sweden's market specialists located in the selected export markets.

4. Group Workshop
Follow-up session, experience sharing, and planning of next steps.

Who Is It For?

Export Ready is designed for small and medium-sized enterprises (SMEs) in the Västra Götaland region that are ready to take the next step towards international markets.